VISION: The Future of Water

4 billion people in the world cannot trust their tap water.  What if we could change that?

Our purpose at Novus is to create an endless supply of healthy clean drinking water on tap, regardless of your piped water quality, and provide a compelling alternative to plastic bottled water.  We have some of the most innovative people you’ll meet working on solving a huge future problem, and I’m very proud to be working with them.  I hope you’ll find out more, and one day join us. 

Problem

93% of the world's drinking water contains microplastics, pharmaceuticals, hormones, viruses, pesticides and other contaminants. There are currently no products on the market that remove all contaminants safely in one process, and as a result the world is churning through a million bottles of water a minute.  The World needs an all in one purifier!

Solution

The proprietary Novus technology miniaturised a much larger process known as Vapour Compression Distillation, to something that fits under a sink.  The process requires no filter replacements or chemical additives and produces the purest water consistently.  Combined with our unique range of environmentally friendly essential mineral pods (each one the equivalent of 300 bottles of water) we can provide healthy mineral water on tap anywhere in the world. 

Plan

Almost any new technology initially has high unit cost before it can be optimised and this is no less true for our new Miniaturised Vapour Compression Distillation (MVCD™) purification technology.  By making a premium product, all free cash flow will be streamlined into Research & Development to drive down the costs of our technology allowing us to develop affordable products, and make them available around the world as fast as possible. 

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